Singapore-based company Touché raises $2 million from private investors in Singapore to allow cashless payment with your fingerprint. The investors participating in this round are including co-founder Benedict Soh of creative agency, Kingsmen, and BTI director Terence Khoo.
A new way to pay
The startup makes a device that allows merchants receive payments and gather information about their customers through their fingerprints. The device scans your fore and middle fingers and connects them to your profile. The next time you visit that store, you can make a purchase by touching your fingers to the machine to authorize payment. It can also record information like your purchase history at that particular outlet and loyalty memberships.
To make sure of its security, the fingerprints are hashed and encrypted when stored and not shared with anyone. Merchants only have access to their customers’ membership and purchase information. Touché technology also requires two fingers to record prints, making it tougher to duplicate. The company uses live detection to make sure that only your actual fingers can trigger the machine, not an image of them.
A new way to market
The main draw for stores is the ability to handle payment and loyalty information through a single system. They will also be able to know about a customer’s previous purchases and spending habits at their business.
For customers, they get to stop worrying about carrying credit and loyalty cards, or about their phones running out of battery. They also have access to an “e-journal”, which contains things like their purchases, expenditures, and real-time offers from businesses they frequent or are members in.
Touché will target markets outside Singapore and is currently exploring Latin America, Japan, Macau, and Indonesia. At the moment, it has offices in Singapore and Barcelona.
The use of fingerprints as currency is set to be deployed in Japan for the 2020 Olympic Games.
“Biometrics is becoming the way we do things,” says Touché CEO Sahba Saint-Claire.
A version of this appeared in TechinAsia on July 16. Read the full article here.