Entries by Rara Kinasih

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eIQ Data: 73% of Businesses Expect a 50% Sales Increase During The Holidays

End of year is always the busiest time for the retail industry as businesses expect spikes in sales volumes before the official holidays start. For online players, this period has resulted in some of the most famous annual holiday shopping events such as Cyber Monday, Alibaba’s Single’s Day, and Southeast Asia’s Online Revolution. In Southeast […]

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Comparing Asus and Acer Performance on Marketplace

*Introducing the eIQ BrandData series that shares insights to different brand strategies online and how they’re performing on marketplaces across Southeast Asia in collaboration with data tool BrandIQ. ## Electronics is one of the top performing categories online in Southeast Asia, especially during the holiday sales festival period when pricier items are discounted. The BrandData series this week takes a look […]

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eIQ Data: 51% of CEOs Want to Offer ‘Click and Collect’ to Solve Last Mile Woes

The popularity of  ‘click and collect’ has grown among consumers worldwide as it offers them more flexibility in retrieving their online purchases. More importantly, the reason why consumers prefer this last mile method is because they avoid the delivery fee. A growing number of companies like Japanese fashion retailer Uniqlo are letting customers pick up online purchases in 400 of its 500 stores […]

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How Are The Top Three Diaper Brands Performing Online in Thailand?

*Introducing the eIQ BrandData series that shares insights to different brand strategies online and how they’re performing on marketplaces across Southeast Asia in collaboration with data tool BrandIQ. ## The first installation of the BrandData series will take a look at the top three diaper brands in Thailand (MamyPoko, Babylove, and Huggies) and provide an overview of their strategies on the […]